Unveiling Europe’s Beauty, One Pedal at a time.
Case Study: TDA THE Odyssey
In this project we partnered with TDA Global Cycling to create 6 short films and capture daily photos featured on Youtube and instagram. Amidst the grueling ascents and winding roads of Europe, the goal was to unveil how a cycling expedition across 3,740km, from Athens to Amsterdam, unfolds as a remarkable voyage through a mosaic of landscapes and cultures.
the current of life
Synopsis:
Throughout each short film, the vision was to transport viewers into the heart of Europe, unveiling the kaleidoscope of landscapes that stretch from ancient Greece to the picturesque charm of the Netherlands. in This cinematic short film titled “the current of life”, rider Anne Thompson shares how cycling has helped her live every moment of life with love, compassion, and a deeper appreciation for the world around her.
Bike Odyssey: a six-part journey
Each of the six short films in this project is dedicated to showcasing the diverse landscapes of western Europe while highlighting the unique experience of exploring them by bike.
Focusing on specific segments of the journey, these stories capture the breathtaking beauty of Mediterranean coastlines, ancient ruins, lush mountains, pristine lakes, and charming villages. Through stunning visuals and personal interviews, the cyclists' passion, challenges, and connections with the people they meet come to life.
This project serves as an inspiring ode to the transformative power of adventure and encourages viewers to embark on their own journeys of discovery and cultural appreciation, one pedal stroke at a time.
Blog Posts:
Wildflowers and ancient beauty: springtime in greece
Biking the balkans
Unexpect the expected
PHOTO GALLERY:
fascination and freedom.
Synopsis:
Amongst the lush, mountainous landscape of central and northern Greece, 2023 Odyssey riders Kristen and Katie share how cycle-touring exposes new ways of thinking, promotes mental and physical growth, and welcomes a sense of fascination and freedom.
